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MYRIN—Kickstarter Branding

We were approached by Jacob who has an entrepreneurial genealogy and has kept the bug going with a successful game site which he has since now sold. He had an audacious and really interesting idea that relates to “the internet of everything.” (Google it)

A tag that helps record and replay memories by linking unique blog like pages with physical objects through NFC chips.  He needed a modern, clean logo that had a “bluetooth iconic feel.”

He then needed some environmental product shots to help convey the idea and story of the product and it’s purpose in our daily lives.

Enjoy.

The two videos are great explanations of the idea. Directed by Matthew Dawson.